retargeting-blueSMART Retargeting

Retargeting is an online marketing tactic that can help you keep your brand in front of consumers who visited your website (or landing page) and then bounced into cyberspace.

For most websites, only 2-3% of web traffic converts on the first visit. Retargeting is a tool designed to help companies reach the 98% of users who don’t convert right away.

Retargeting is a cookie-based technology that uses a simple Javascript code to anonymously ‘follow’ your audience all over the Web.

Using the nearly 2 million websites in our network we can find the prospects that left your web page and encourage them to come back to complete an action.

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