Key Targeting Joined with Event & Trigger Data
Leading multi-channel data sources that include direct mail, internet buyers and responders, self-reported internet and direct mail surveys, direct response and government records are updated monthly and enhanced with comprehensive demographic, lifestyle and geo-demographic data.
Consumer Marketing Connection is a dynamic database product designed to deliver qualified prospects that can be targeted to a wide range of consumer markets and offers.
CMC identifies the highest quality prospects for each target marketer via a selection methodology that prioritizes source and channel data critical to the success of each offer. Key components in the selection process are trigger data that represent various life events and changes, self-reported planning and major decision-making research activities.
In addition to segments developed for specific industries such as Finance Services, Insurance and Health, CMC
Companies going through any type of transitional phase such as a physical move, whether down the street or across the country, rapid growth or decline in staff and/or revenues or recent expansion into satellite offices and branch locations comprise a highly responsive niche in the business community. Business executives that have moved up in an organization or changed employers are prime prospects for products and services that will facilitate their ongoing success in their new position.
TBC list and data products are developed from multi-sourced, multi-channel file sources and data feeds that are updated as frequently as weekly. Proprietary algorithms enable the creation of datasets that represent the life cycle of new businesses and businesses on the move while the critical mass of fresh data necessary to develop these revolutionary products yields large universes that are packaged as
TargetBiz is an email prospecting resource representing a broad universe of business executives, owners and decision makers covering virtually every US industry, profession and trade. TargetBiz emails are selected from KMA’s @Biz e-marketing cooperative that includes dozens of participating data sources. Data feeds include newsletter/publication subscribers, survey responders, online transactions, product buyer files, specialty databases, associations & memberships, Secretary of State filings, corporate registrations and proprietary sources.
F.A.R.M. – FARM, AGRICULTURAL, RURAL, MASTERFILE
4.1mm – Farm Owner/Operators, Agricultural Companies and Rural Households F.A.R.M. is one of the largest, most comprehensive agricultural file on the market, filled with generations of farm and ranch owner/operators, owners and decision-makers in companies that support the agricultural industry and families.
F.A.R.M is a multi-sourced data resource that includes the USDA FSA database, buyers of agricultural products, subscribers to rural and agricultural publications, online and offline transactions, registrants and survey respondents. Agricultural selects include total acreage size, type of crops grown by acreage size, livestock produced and government subsidy amounts. Agricultural businesses and corporate farms are enhanced with business firmographics such as sales volumes, number of employees, multiple contacts with email, etc.
These owner/operators of farms and ranches not only run a farm, they run a business and are great prospects for
A virtual marketing datashed system that is fed from multi-category streams of data linked to a continually refreshed pool of consumer marketing data.
Data is live linked via a proprietary dynamic algorithm, not appended periodically like traditional flat files or databases
- New sources integrated on the fly
- Multiple core demographic sources – not limited to specific sources
- Continuous updating methodology
- Real time channel score and rank for vertical markers, mailers and specific offers
- Rolling weekly, 30 day and 90 day hotlines
Channels is not a Database, it is a Marketing Platform
What’s in it?
- Monthly MOB transactions
- Daily and weekly feeds of internet transactions
- Constant infusion of Trigger & Life Event data
- DRTV generated transactions
- Telemarketing respondents
- Monthly multi-source catalog and subscriber files
- Public records updates
- Online and offline survey data
- 3 leading consumer complied sources of base name and address and care demographics
- 900 million records linked with one to several thousand attributes per record
What
TheFutureOfTheAmericanBusiness.com is a destination for a broad universe of business executives, owners, employees, contractors and decision makers covering virtually every US industry, profession and trade. Our email database has been enhanced with selections from @Biz, an e-marketing cooperative that includes dozens of participating data sources. The enhanced data selections include newsletter/publications subscribers, survey responders, online transactions, product buyer files, specialty data, associations & memberships, business profession license filings, Secretary of State filings, corporate registrations and proprietary sources.
Selects Include:
- C-Level and Top Execs
- IT Decision Makers
- HR & Personnel
- Financial Services
- Healthcare
- Sales & Marketing
- Manufacturing
- Wholesale & Retail
- SOHO – Small Office, Home Office
- New Businesses
- Construction Decision Makers
Our goal is to become the largest online voice for the farming industry. We’re “Bringing Farmers to the Forefront!” With over 100,000 farmers and counting, TheFutureOfTheAmericanFarmer brings the voice of the American farmer to the forefront with regards to industry policies, industry trends and product advancements.
TheFutureOfTheAmericanFarmer.com is enhanced by F.A.R.M. (Farm, Agricultural, Rural, Masterfile), one of the largest, most comprehensive agricultural file on the market, filled with  generations of farm and ranch owner/operators, owners and decision makers in companies that support the agricultural industry and families that are the heartland of Rural America.
These owner/operators of farms and ranches not only run a farm, they run a business and are great prospects for all business related products and services, farm and safety equipment, pesticides, transportation services, insurance, PC
TheFutureOfTheAmericanConsumer.com is a web destination designed to introduce consumers to a wide range of consumer products/offers. This list has been enhanced with CMC, a dynamic database built from the leading multi-channel data sources that include direct mail, internet buyers and responders and self-reported internet survey respondents.
Email addresses opted-in for third party offers are available for CPM marketing campaigns along with CPL, CPC and CPA lead generation programs on most CMC segments.
DEMOGRAPHICS
Age, Income, Occupation, Presence of Children
LIFESTYLE INTERESTS
Catalog Buyers, Magazine Subscribers, Hobbies, Pets, Donors, Do it Yourself
FINANCIAL DATA
Newsletter Subscriber, Type of Investment, Credit Seekers, Mortgage Applicant Data
INSURANCE INFORMATION/SEEKERS
Auto, Health, Life, Home
TRAVEL
Domestic, Foreign, Cruise, Timeshare, Casino, Family Vacation, Frequent Flier
SPORTS
Baseball, Basketball, Extreme Sports, Football, Golf, Hockey, NASCAR, Scuba Diving
Build Your Customer Email List Quick & Easy
Our advertising network will automatically generate new email subscribers that fit your target audience. You Only Pay When They Subscribe!
- Choose the price you are willing to pay per valid email subscriber.
- Target your desired audience by demographics and geography.
- Easy to use, self-service tools for creating and managing your campaign.
- Track results with real-time online reporting.
Build Your Email List or Generate Prospective Customers!
|
Business Basics
